BlackTree TV, an online content provider of urban entertainment and information, has partnered with Soul of the South Network to launch a new TV show.
Hosted by Alex Hudgens, BlackTree on TV airs weekdays at 6:30 p.m. and 2 a.m. and is the first urban daily entertainment show of its kind. The half-hour series will deliver Hollywood news and information using BlackTree TV’s current coverage and deep library of interviews, red carpet arrivals, behind-the-scenes and set visits to give a weekly rundown on Hollywood.
Soul of the South has a lineup of new original programs that will debut with BlackTree on TV. They include politics-driven DC Breakdown from the nation’s capital, Booker T’s Reality of Wrestling, an unscripted look at the intense world of Southern-Style Wrestling, and Transform with Les Brown.
“BlackTree TV has built a formidable business on YouTube amassing over a half billion cumulative views to date and we think our loyal following will enjoy a longer form TV version of our online entertainment content,” said Jamaal Finkley, founder of BlackTree TV. “We’re excited to collaborate with Soul of the South, a recognized leader in TV news and information in the urban community, as we continue to expand our brand across multiple distribution platforms. Once more, we look forward to exciting opportunities and synergies that will be mutually beneficial to both organizations in the months to come.”
BlackTree TV has received more than a half billion views on 17 distribution platforms, including YouTube, iTunes, TiVo, Sony DivX and Boxee. The network is ranked among YouTube’s top 25 content channels with more than 500 million views.
Soul of The South TV delivers news, information and entertainment to the African-American demographic. Launched May 2013, Soul of the South currently reaches 22 million households in 14 markets, including Miami, Orlando and Tallahassee.
“Our partnership with BlackTree is important because it completes our early fringe news and information block,” said Doug McHenry, president, Soul of the South TV. “We have national news, we have political talk, and now we can offer to our viewers the latest developments from the world of film, television, music, and fashion. Both of our companies win with this deal.”