MIAMI — The age of social media has changed the way people and businesses market themselves and their products and the Miami-Dade Chamber of Commerce has scheduled a session on the subject.


The chamber’s first installment in its 2011 business empowerment series is titled “Mission Possible: Social Media Success.” It is intended to show how to effectively navigate social media.

Topics will include promoting a business in the 140 characters or less allowed on Twitter; creating a Facebook page and acquiring friends; and using and making money from other sites such as Linked-In, Yelp, Foursquare, Wikis, and You Tube.

Attendees are being encouraged take along their laptops as the session will take place in real time. It will feature interactive activities and presentations by social media experts.

They include Terence Shepherd, Miami Herald Money editor, former multimedia business editor, and a contributor to WLRN’s weekly business radio show; Bill Grunau, ranked # 2 in Miami’s Twitter Elite and author of Own Your Future, Straight Talk about How to Buy a Business & Build Your Future; and Marvin Dejean, director of Business Development & Government Relations for United Data Technologies.

“This session on ‘Social Media Success’ is a very timely discussion that we are excited about,” said Bill Diggs, the chamber’s president/CEO. “In today’s

fast-moving business environment, understanding how to incorporate social media into the everyday marketing efforts of your company is paramount to your success.”

The business empowerment networking series is funded by a grant from the U.S. Small Business Administration.

The session will take place from 9:30 a.m. to 1:30 p.m. Wednesday, Feb. 23, at Jungle Island, 1111 Parrot Jungle Trail in Miami.

It is open to the public and costs $10 for chamber members and $15 for non-members. Exhibition space for businesses is also available for $30 for members and $40 for non-members, but space is limited.

For more information and to RSVP, call the chamber at 305-751-8648 or visit www.m-dcc.org.