“We’re surprised every day by the different types of businesses that recognize the value of this new technology,” said Justin Taylor, Sales Director at Pingup. He continued, “We’ve always thought this was something that literally any business would benefit from, and it’s gratifying to see business owners being so proactive and signing up.”
Pingup is a free service for both businesses and consumers, allowing consumers to text any business that has enrolled in the Pingup service. Businesses can enroll themselves by going to pingup.com and following the prompts to “claim” their business to use the free service.
Founded in 2011, Pingup is focused on launches in Boston, MA and South Florida and is seeing enthusiasm for the technology in both markets as well as sporadic national adoption. The company plans a nationwide launch in the near future.
Pingup has seen nearly complete enrollment from Miami and South Beach’s nightlife community with most major venues such as LIV, Mansion, Space, The Electric Pickle, Wood Tavern, Chalk Billiards, SET, MYNT and Ricochet as well as promotion companies such as Go Big Productions all utilizing Pingup.
Adoption by certain business segments, such as nightlife, was expected. Pingup has also been deployed by a wide range of other businesses in the area exploring the potential benefits of allowing consumers to text them.
Pingup has been implemented by many of South Florida’s food truck operators as the primary method to allow customers to text in lunch orders. Catered Bliss, which operates a Food Truck as well as a full-service catering operation, has deployed Pingup throughout their operations. “It’s been great for Catered Bliss,” said owner, Patsy D’Souza. “Our customers can order from their phones or computers and just pick up instead of waiting in the line.”
Other notable area businesses to deploy Pingup are David Barton Gym, Red Eye Productions (World Red Eye), Supermarket Creative Agency and Au Bon Pain, which is testing Pingup with an eye toward national adoption.
Currently, approximately 100 South Florida area businesses are available on Pingup, with more added per day. The company plans to continue their focus on signing up new merchants for several more weeks before beginning the consumer phase of deployment.